Abstract:
The aim of the chapter is to examine the impact of individual organizational factors crucial for encouraging innovation in hotels. Transformational and transactional leadership styles, organizational climate dimensions, organizational learning are particularly important organizational factors influencing the innovativeness of the organization. The authors started from the hypothesis that the hospitality industry and the hotel industry management is still dominated by conventional management styles, which lead to poor business results. By introducing innovative management based on marketing and management innovation, these industries can become more successful. The chapter will present research that was conducted using appropriate questionnaires as well as statistical processing of the obtained results The results of the research in this chapter can be useful to decision makers for improving business in the hospitality industry, but also to a wider interested reading audience.
9th International Thematic Monograph: Modern Management Tools and Economy of Tourism Sector in Present Era - 9th International Thematic Monograph: Modern Management Tools and Economy of Tourism Sector in Present Era
Published by: Association of Economists and Managers of the Balkans; Faculty of Tourism and Hospitality, Ohrid, North Macedonia
ISBN: 9788680194943 , ISSN: 26835673 , DOI: 10.31410/tmt.2024-2025
Creative Commons Non Commercial CC BY-NC: This article is distributed under the terms of the Creative Commons Attribution-Non-Commercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission.